Digital Practice conversation screen on a laptop next to the IDEXX Animana logo with WhatsApp, Messenger and SMS icons

By Digital Practice

Digital Practice and Animana integration is now live

We have exciting news for Animana practices!

Following a focused period of development, collaboration and testing, practices using Animana can now connect with Digital Practice and bring key client-facing tasks into one place.

This is an important milestone for both teams and, most importantly, for the veterinary practices that have been looking for better ways to manage everyday client interactions without adding more admin to an already busy day.

Built around the way practices already work

Veterinary teams often have to move between their PMS, messaging channels and payment tools to complete one simple task. A client query may start in one place, the relevant patient information may sit somewhere else, and the payment request may need to be sent through another system entirely.

The Digital Practice and Animana integration helps remove some of that friction. By connecting the two platforms, practices can handle messages and payments with useful client and patient context close at hand, making it easier for teams to follow up quickly, keep track of conversations and stay focused on caring for their patients.

Messaging and payments connected

The first live version brings together two important areas of day-to-day practice management: client messaging and secure payments.

Teams can send payment links directly to clients, giving pet owners a quick and familiar way to pay using options such as Apple Pay and Google Pay. At the same time, incoming messages can be organised, prioritised and assigned to the right people, helping the whole team see what needs attention and who is looking after it.

For practices, this means fewer disconnected steps around everyday client contact, less time spent chasing payments manually, and a clearer way to manage the small but important interactions that shape the client experience.

A partnership with more to come

This launch is the first step in a wider partnership between Digital Practice and Animana.

This means practices can start benefiting from the integration straight away, with more features being thoughtfully developed, refined and added as the partnership continues to grow.

Future developments include the ability to send reminders, helping practices bring more of their client journey into a single, connected process.

Thank you to our first Animana practices

A big thank you to the first Animana clinics that have worked with us on this launch. Your feedback, enthusiasm and willingness to be part of the process have played an important role in getting the integration live.

As more practices come on board, we look forward to building on this foundation and delivering practical tools that make everyday work feel more joined up for veterinary teams and more convenient for pet owners.

If your practice uses Animana and would like to find out how the integration could support your team, get in touch with Digital Practice and we’ll be happy to talk you through what’s now available.